Google Sitelinks
Sitelinks are shortcut links to deep pages in your site. Google automatically determines which pages it will show as Sitelinks and what specific search terms will trigger Sitelinks (generally branded searches using the domain name) The Sitelinks shown below the main homepage listing use the web pages’ name as the link and the snippet of text below each appears to be powered by each page’s meta Description Tag. You can’t choose which...
4 Google Reader Alternatives
Google Reader is now officially RIP – http://googlereader.blogspot.com.au/ 1-July-2013 Here are 4 Google Reader alternatives now that Google has official shutdown Google Reader. Feedly (Free) Feedly has been around for ages and maintains a large number of users. It’s the most ‘like’ Google reader as an RSS aggregator. Feedly has received plenty of positive reviews. Many have praised its minimalist design and personalized...
Facebook Tracks Non Users Too
Facebook finally confirmed that it does actually track non-users. The tracking process begins when a user initially visits a facebook.com page. Facebook inserts two different types of tracking cookies in your browser: Members get a “session cookie” and a “browser cookie” AND non-members get a “browser cookie”. This means that every time you visit a third-party webpage that maintains a “Like” button or other...
Google Analytics Shortcuts
Google has recently launched Google Analytics Shortcuts Shortcuts have been designed to speed up the process of analysing different sets of data and to make our lives a lot easier. How To Create a Google Analytics Shortcut? Navigate to a report that you use regularly within Standard Reports or Custom Reports. Apply any segmentation using either an Advanced Segment, metric or dimensions. Once you have the dataset you are looking for,...
Google Hot Searches
Find out what people are searching for with the Hot Searches list (Updated!) To learn more about what’s happening in the world and breaking news stories, it makes sense to so what other Googlers are searching for. Welcome Google Hot Searches : “With Hot Searches in Google Trends, you can see a list of the fastest rising search terms in the U.S. for a snapshot of what’s on the public’s collective mind. To create the Hot Searches list...
SMX SYDNEY 2012
Mobile Marketer Workshop SMX Sydney Monday April 30th 2012 Audio Podcast and MP3 Recordings: Mobile Advertising Overview – Peter Birch, 4th Screen Advertising [audio:https://bradforster.org/podcasts/Mobile-Advertising-Overview-by-Peter-Birch-of-4th-Screen-Advertising-30-Apr-12.MP3|titles=Mobile Advertising Overview – Peter Birch, 4th Screen Advertising] How Mobile is Changing Search Marketing – Nick Gill, Marin...