Search Marketing Summit Day 2

SMX Search Summit (Day 2) Thur Jun 2 2016 (Banquet Hall)

9:15-9:30 Welcome

9:30-10:30 Big Brand Roundtable: with Bill Hunt President of Back Azimuth Consulting

– – – – – – – – – – – – – – –

10:30 Morning Tea (Marble Foyer)



LOCAL & MOBILE (Banquet Hall)

10:30-11:20 Voice & Local Search, how the two intertwine: with Michael Motherwell Co-Founder of Wave Interactive.

11:20-12:15 Accelerated Mobile Pages: with Gary Illyes Trends Analyst at Google.

– – – – – – – – – – – – – – –

12:15-1:00 Lunch

SEO (Banquet Hall)

1:00-1:35 Advanced SEO & The Google Raters Guidelines: with Jennifer Slegg Founder & Editor at The SEM Post.

1:35-2:10 SEO Diagnostics for the Search Mechanic: with Patrick Kajirian SEO Manager at ESPN.com

2:10-2:45 Dark Social & Everything In-Between

– – – – – – – – – – – – – – –

2:45-3:15 Afternoon Tea (Marble Foyer)

(Banquet Hall)

3:15-3:45 Q&A with Google’s Gary Illyes: Q&A with Gary Illyes Trends Analyst at Google

3:45-4:30 Your Baby Is Ugly: Live Rapid-fire Landing Page Reviews Landing Page Clinic with Tim Ash President & CEO of Site Tuners.

4:30-5:30 The Site Clinic

Back to SMX Sydney 2016 Speakers

NEXT GEN (Grand Lodge)

10:30-11:05 Quality not Quantity (Leads): with David Lawrence CEO & Co-Founder of The Web Showroom.

11:05-11:40 Facebook Growth Hacking: with Dennis Yu CTO of Blitz Metrics.

11:40-12:15 UX + SEO = Experience Optimisation (XO): with Bill Hunt President of Back Azimuth Consulting.

– – – – – – – – – – – – – – –

12:15-1:00 Lunch

PPC (Grand Lodge)

1:00-1:35 Big PPC Campaign Optimisations: Hunting For Massive ROI Increases.

2:10-2:45 Attribution Beyond The Last Click