Mike Grehan is CMO & Managing Director at Acronym Media.
Mike is responsible for directing thought leadership programs and cross platform marketing initiatives, as well as developing new, innovative content marketing campaigns. Mike is a qualified marketer with 30 years experience agency and client side. 20 years online marketing experience. Seasoned search marketer, industry commentator and author and SMX Sydney 2016 speaker.
Mike worked as a search marketing consultant with a number of international agencies, handling such global clients as SAP and Motorola. He is recognized as a leading search marketing expert and came online in 1995. He is author of numerous books and white papers on the subject of search marketing and is currently in the process of writing his third book to be published by Wiley.